Sunday, June 17 2012
Based on the sales of smartphones and tablets, mobile marketing has a bright future and is definitely something to consider when devising your marketing strategy. Mobile marketing is still relatively new, so there’s plenty of room for growth and innovation in the mobile space.
What’s shocking? Take a look at this graph that shows how much time people spend on various advertising mediums and the percentage of advertising dollars spent for each medium. Print gets 25% of advertising spend and mobile, only 1%. Some businesses haven’t caught up with the age of the Internet!