BlogFriday, April 18 2014
In a 1995 Newsweek article, author and astronomer Clifford Stoll wrote: We’re promised instant catalog shopping—just point and click for great deals...Stores will become obsolete. So how come my local mall does more business in an afternoon than the entire Internet handles in a month? Even if there were a trustworthy way to send money over the Internet—which there isn’t—the network is missing a most essential ingredient of capitalism: salespeople. In the same 1995 Newsweek article, Stoll wrote, “The truth is, no online database will replace your daily newspaper.” Countless newspapers have since gone out of business and at the end of 2012, Newsweek went completely digital. Thursday, April 10 2014
Every March, millions of people fill out a NCAA tournament bracket (or two, or three...), join the office pool, watch the games and track who’s in and who’s out. Workplace productivity takes a big hit during the three weeks of March Madness. Sunday, April 06 2014
In March, Google made a number of changes to its search results layout. Jon Wiley, Lead Designer for Google Search, summarized the modifications in his Google+ post: We’ve increased the size of result titles, removed the underlines, and evened out all the line heights. This improves readability and creates an overall cleaner look. We’ve also brought over our new ad labels from mobile, making the multi-device experience more consistent. Previously, ads were placed over a shaded background and now, they are differentiated by a small yellow “Ad” button. People who cover industry news can’t seem to agree whether the new layout makes ads more obvious, or less obvious. Many believe the ads now blend in with organic search results and more people will click on them—an advantage, perhaps, for advertisers with well-structured PPC campaigns. |
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