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Local Search Engine Optimization Service

Generate More Leads With Local Search Engine Optimization

Ok, that just sounds... REALLY complicated!
Don't worry! We work really hard to make all that the web has to offer accessible and easier to understand.

Local SEO (Search Engine Optimization) has, in just a few short years, gone from somewhat of an afterthought, to a wildly critical component of your online presence.

Local SEO Jargon, Algorithms and Such

(WARNING! Lot's of techy-geek speak ahead. DO NOT PROCEED unless you have a burning desire to know stuff that will make people look at you funny. Don't ask how we know about that.)

Search Engine Optimization (SEO) is the process of positioning your website to rank highly on search results pages for the most relevant keyword searches. SEO has the best long-term return on investment because once your site ranks for important keywords you do not pay for each additional visitor to your site. This doesn’t, however, mean SEO is free. For most competitive keywords there are a number of ongoing actions you must take to achieve good rankings and hold them for the long run.

The Components of Local SEO Are Fairly Simple:

  • Add content on your website that includes your target keywords.
  • Continue to add original content as often as possible.
  • Get other sites to link to your site. Each link to your website counts as a vote.
  • Not all links are equal but the more, the better.

While the tactics are simple, execution is often grueling. If you don’t keep up with your program, you’ll never see the results you want. 

Local search engine optimization is one of the best investments you can make to market your business.

A great deal of evidence shows that more people click on organic results than paid placements (PPC). Some studies suggest that around 60% of searchers click on organic results, while other studies indicate the percentage is much higher.

Organic results get the majority of the clicks, which means organic gets you the best results. A properly planned and executed Local SEO campaign generates a terrific return on investment, so long as you plan for Local SEO to be a long-term commitment and not a three-month tactical strategy.

Contact us for pricing information.

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